The Bottom Line Is Betrayal

The Bottom Line Is Betrayal
By:Katherine T. Smith,Lawrence Murphy Smith,D. Larry Crumbley
Published on 2014-05-30 by

The Bottom Line Is Betrayal: An International Business Action Adventure is a fictional business novel that delves into the operation of a multinational corporation whose characters demonstrate practical applications of business concepts, computer forensics, and forensic marketing. The characters use the skills of business and technology to solve problems such as improving accounting procedures, safeguarding computer information, and analyzing the international market and general economy. Through engaging in a story about real business practices, global collaboration, and cutthroat competition, readers can effectively see the bigger picture, enabling them to resolve more complex problems, including ethical dilemmas. This action novel is designed for use in any business course, specifically to supplement coverage of information technology and international trade issues. The novel is especially well suited for any international-oriented class or an Introduction to Business class because it demonstrates how diverse business fields, accounting, economics, finance, management, and marketing work together for the overall success of the firm. This educational novel also could be used in a marketing class or an international accounting class. Mystery and intrigue are synonymous with the novel's protagonist, Moses McDonald, an international business professor and litigation consultant who has been hired by Coca-Cola. While on the job, Moses and his assistant, Duke, uncover a scheme that could jeopardize Coke's future existence. Fraud, corporate espionage, international politics, and devastating betrayal place Moses and his colleagues in life-threatening situations. They travel overseas and use state-of-the-art technology to solve the problem. So pull on your trench coat, put on your fedora, and enjoy an exciting, educational read.

This Book was ranked at 17 by Google Books for keyword action and adventure.

Book ID of The Bottom Line Is Betrayal's Books is 9mnqoAEACAAJ, Book which was written byKatherine T. Smith,Lawrence Murphy Smith,D. Larry Crumbleyhave ETAG "8UjXSLQ/QvM"

Book which was published by since 2014-05-30 have ISBNs, ISBN 13 Code is 9781611636024 and ISBN 10 Code is 1611636027

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